
Catalog sales contribute a great deal to the bottom line of most labels, and online commerce provides a unique opportunity to leverage the long tale of fan interest well after mainstream media stops caring. Sony Legacy is a prime example. Now, Universal Music is mining its massive vaults and selling some real treasures.
Universal Music Enterprises has launched a new online store, uDiscoverMusic, aimed at leveraging its historical assets as a new revenue stream.
The uDiscover store allows fans to access material from the Universal Music Group vaults" with exclusive music releases, fine art and photo prints, t-shirts, special rarities, limited edition special value pricing on vinyl and Super Deluxe Edition releases.
The store is carefully curated with special attention to ensure that collections from all genres and artists will be highlighted. It will constantly evolve with new items in limited quantities and formats each week. Exclusive releases to the store that are available now include titles by The
Universal Music Enterprises has launched a new online store, uDiscoverMusic, aimed at leveraging its historical assets as a new revenue stream.
The uDiscover store allows fans to access material from the Universal Music Group vaults" with exclusive music releases, fine art and photo prints, t-shirts, special rarities, limited edition special value pricing on vinyl and Super Deluxe Edition releases.
The store is carefully curated with special attention to ensure that collections from all genres and artists will be highlighted. It will constantly evolve with new items in limited quantities and formats each week. Exclusive releases to the store that are available now include titles by The
